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Join us while we keep up with the changes, the news, the leaders and everything related to SEO.
Written by: John Sukowaty
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AI Search
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Sep 17, 2026
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5 min read
The problem usually isn't missing content. It's the outdated pages still sitting on your own site.
Sep 14, 2026
3 min read
Lily Ray on link buying, the helpful content update, and why AI search rewards the same old fundamentals
Technical SEO
Sep 10, 2026
John Mueller on why the timing doesn't work, and how long algorithmic recovery actually takes
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Sep 7, 2026
Google's generative AI report and opt-out control are now live for every property
Sep 3, 2026
Calls and clicks keep falling. Direction requests keep climbing. Here's why, and what it means for your local SEO reporting.
2 min read
A four-step framework for tracking AI search prompts that actually tell you something
Aug 31, 2026
A 1.8-million-profile study on what actually moves local rankings
SEO Fundamentals
Aug 27, 2026
The third spam update of 2026 wrapped in under three days — here's what to check on your own site.
Aug 24, 2026
Microsoft Clarity's new ratio tells you if AI bots are sending real visitors or just taking your content.
Aug 20, 2026
LLM referral traffic converts 61% higher than paid search — but only if you stop treating it like a PPC click
Aug 17, 2026
A publisher's argument for why link hoarding and AI complaints don't mix
Aug 13, 2026
Rankings are still a real signal. They just stopped being the whole picture.
